Forget Networking Tips and Start To Think Different

Like-Minded People If you’re like a lot of people, you either don’t like to network, or know people who don’t like to network. Or, maybe it’s both. I’m thinking about this because I’ve just watched a video on networking tips. While the expert’s tips were actually good, her first point was this: “Regardless of experience or position, many people loathe networking.” Sorry, but my most immediate association upon hearing those words was to an old Lisa Barone post, It’s Not the Recession, You Just Suck.

Harsh. I know.

A Logic of Desperation

Frankly, there is a certain logic that sustains resistance to networking. After all, nearly everyone says they dread it. So, you can say you dread it too. With that out of the way, there isn’t a whole lot that anyone, including you, should expect.  And when you find that you have to network, you can always brush up with a couple of networking tips, attend events, and hope for the best.

Unfortunately, pressure to network typically leads to an approach that’s one sided, agenda driven – and often desperate. Although you may not want to believe it, most people you meet under these circumstances see that. So, you risk alienating them. Worse, when you don’t get the results you were hoping for, you whine about networking being loathsome. [Tweet this] It’s a vicious circle. Worse, it keeps you chained to beliefs that keep your expectations low.

Think Different

As I see it, one of the biggest obstacles to putting yourself out there to meet new people is the mindset that’s attached to it. And very often that mindset – your mindset – is fed by the prevailing beliefs around you. If you like, you can continue to subscribe to them.

Or not.

Consider, for a moment, what our world would be like if Steve Jobs had not dared to think different. How would the world of technology have developed? What options would you have for how and where you create and consume content? And to what extent would you be able to find and seize new and exciting opportunities for work and life?

So, ask yourself this: How do you limit yourself by subscribing to prevailing beliefs? [Tweet this]

Take some time to consider this. Look for examples not only in what you believe about meeting new people, but also about what it takes to have a rewarding career, and a rich and meaningful life.  Do this honestly, and I think what you’ll see is this: The only one holding you back is you. [Tweet this]

Change The Frame

As I see it, “networking” is not the best frame. Rather, the best frame is “like-minded.” That is, meeting and developing relationships with like-minded people. Those like-minded people can enter your life via business events, but also via any of a range of activities where people come together around shared interests. When you’re open to meeting like-minded people, you have the chance to meet people who matter to your long-term success and well-being.

According to Wikipedia, “Business networking is a socioeconomic business activity by which groups of like-minded businesspeople recognize, create, or act upon business opportunities.”

If we strike a couple of words from this, then a simple truth emerges: There are lots of situations where like-minded people come together to create or act upon opportunities. [Tweet this] Here are a few examples:

  •  Arts Committees allow like-minded people to come together to create or act upon opportunities to promote the arts.
  •  Not-for-Profit Boards bring together like-minded people to create or act upon service opportunities.
  •  Online learning sites, like those offered by Chris Brogan, enable like-minded people create and act upon opportunities for self-improvement.
  •  CrossFit classes enable like-minded people come together to create or act upon fitness opportunities.

Now, ask yourself: What are the natural opportunities you have for meeting and getting to know others? [Tweet this] And in answering that, consider both in-person and online opportunities.

Take advantage of opportunities to get together with people who care about the same things you do, and before you know it, you’re part of a community. And being part of community brings opportunities for mutual support and mutual recognition.

Think about it.

As you do, consider the story of a guy who took last place in an athletic competition. Horribly overweight and out of shape, Greg was skeptical about trying CrossFit. He was concerned about his ability and what other people would think. And he didn’t want to be made fun of.

But he tried and stuck with it. In fact, he even rose to the challenge to compete in the CrossFit Open. Yes, he set low expectations for his performance, but he surpassed them. Yet, what really surprised him is the acceptance and encouragement he received. Here’s what he said:

“…I learned what community means. It is more than a collection of people… It is coaches and athletes. It is friends. It is people that care about your success. It is people that cheer where you are going more than where you are at today….”

So, who are you ready to cheer on, and who’s cheering for you? [Tweet this]

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What are your perspectives on meeting people? What beliefs hold you back? How do you need to change your thinking?  What are some of the shared interests or activities that bring you together with like-minded people? Just leave a comment. I’d love to know.

Comments

  1. says

    I recently stopped all my ‘networking’ activities apart from one group – our local Ethical Small Traders Association – and started creating my own opportunities to meet people like myself plus getting involved in local projects which means I get to do fun & worthwhile stuff while making new connections. I find this suits me a lot better than formal networking where I often feel out of my depth.

    • says

      Thanks for your great comment, Sharon!! You’ve actually just provided great support to the case I’m making here!!

      As I see it, the “formal” networking model seems to be a relic of a bureaucratic time, where the whole purpose was to make connections to advance one’s career / business interests. Unfortunately, most “networking” advice exists inside of that model. And it’s very narrow. (In fact, I can only think of one book where the author looks at the broader landscape of service, visibility, and relationships in a meaningful way.)

      On some level, I think we are coming to a time when we expect our relationships to offer more than a simple business edge. Rather, people now want to be more authentic, feel more fully engaged with others, and to know that they share common interests.

      So, good for you!!

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