Ah, it’s that time of year! You know, beer fests and Halloween. I don’t know about you, but it’s actually Halloween that most fires me up! Not only is it good fun, but it also offers rich symbolism and abundant metaphor. So much so, it inspired me to write a couple of posts that apply eerie – and even ghoulish – themes to career success.
This first post focuses on avoiding the fate of The Invisible Man in managing your online presence.
In the classic novella by H.G. Wells, the main character, Griffin, is a man consumed with his greed for power and fame. As a scientist, he believes that “…if a person’s refractive index is changed to exactly that of air and his body does not absorb or reflect light, then he will be invisible.” Of course, he decides to carry out this procedure on himself. And voilà! He becomes invisible. But there’s one small problem. He can’t reverse the process. This, of course, leads to mental instability and his ultimate death!
Avoid Using Camouflage
Being able to hide oneself does not, of course, require becoming invisible. Actually, the ability to hide in plain sight is built into nature. It’s called camouflage. It’s a protective adaptation that allows organisms to blend in with their surroundings.
Camouflage may provide survival advantages in the wild. Yet, blending in is a huge disadvantage in the world of work. [Tweet This] In fact, if you’re a consumer of career and business advice, you know the emphasis is not on fitting in but on standing out. In today’s competitive world, the thinking goes, you need to discern and leverage your personal brand across a range of media – and especially on line.